The New Wedding Ceremony Trend You Need to Know About

When a bride is walking down the aisle, you’d like to think her friends and family would be basking in that moment, shedding a tear, making a memory. Nope. Left to their own devices, a large percentage of guests will … Continue reading → The post The New Wedding Ceremony Trend You Need to Know About appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 25 May 2017 | 10:00 am

Want More $$$ in Your Wedding Business Bank Account? Check This Out.

I met with Oz Alon, the charismatic co-founder of HoneyBook, by Google Hangout on the fourth anniversary of his business. He is ambitious, driven, and absolutely passionate about empowering creative entrepreneurs with a magical experience through the payment and communications … Continue reading → The post Want More $$$ in Your Wedding Business Bank Account? Check This Out. appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 23 May 2017 | 10:00 am

Paid Advertising on Pinterest: An Interview with Alisa Meredith

I was lucky enough to make friends with Alisa Meredith, a visual social media marketing expert, at Social Media Marketing World. She gave a presentation on paid Pinterest ads, otherwise known as “promoted pins.” Her expertise was just oozing from … Continue reading → The post Paid Advertising on Pinterest: An Interview with Alisa Meredith appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 16 May 2017 | 10:00 am

Why You Should Embrace Storytelling Marketing

By Kylie Carlson, International Academy of Wedding & Event Planning A saying that has always stuck with me when I talk about storytelling is, “There is more truth in story than detail and fact.” A story is meant to evoke … Continue reading → The post Why You Should Embrace Storytelling Marketing appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 11 May 2017 | 10:00 am

Becoming “Known:” Interview With Best-Selling Author Mark Schaefer

I had the opportunity to hang out with New York Times best-selling author Mark Schaefer over drinks in the hotel lobby bar after Social Media Marketing World last month. I had attended his lecture based on his book “KNOWN” and … Continue reading → The post Becoming “Known:” Interview With Best-Selling Author Mark Schaefer appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 9 May 2017 | 10:00 am

5 Steps to Happy Clients and More Wedding Referrals With Onboarding

By Kellie Daab, iDo Collective Your current clients carry a computer in their hand. Within one second they can google the answer to anything they want. You might be confirming your in-person meetings with a potential client via text. Maybe … Continue reading → The post 5 Steps to Happy Clients and More Wedding Referrals With Onboarding appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 5 May 2017 | 10:00 am

How to Turn One Wedding Into 4 Blog Posts

Repurposing content! This was a huge theme at Social Media Marketing World, the world’s biggest and baddest social media conference, which I had the pleasure of attending last month. In a nutshell, s-l-o-w d-o-w-n the non-stop hamster wheel of creating … Continue reading → The post How to Turn One Wedding Into 4 Blog Posts appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 4 May 2017 | 10:00 am

7 Tips to Get On the Preferred Vendor List

The Preferred Vendor List. It’s like the Holy Grail for wedding pros. Get those coveted venue referrals and you’ve got it made. But how do you get your wedding business at the top of the list? A recent discussion in … Continue reading → The post 7 Tips to Get On the Preferred Vendor List appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 27 April 2017 | 10:00 am

7 Ways to Book Weddings in a Closed Facebook Group

By Mika R I am well and truly in that club of wedding vendors who have failed dismally in the use of paid Facebook Ads (for now, at least). However, last year I booked five weddings solely thanks to closed … Continue reading → The post 7 Ways to Book Weddings in a Closed Facebook Group appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 25 April 2017 | 10:00 am

How to Stand Out in a Crowded Market With Wedding PR in 20 Minutes or Less

By Meghan Ely This post was sponsored by OFD Consulting and OFD Collective. You’re great at what you do, but not enough people know it, I guarantee it. Tired of competing on price? Anxious about the influx of new wedding … Continue reading → The post How to Stand Out in a Crowded Market With Wedding PR in 20 Minutes or Less appeared first on Wedding Business Marketing | Bridal Advertising Solutions for Wedding Professionals.

Posted on: 22 April 2017 | 10:00 am