What Makes a Good Story

There is a standard story structure identified by scholar Joseph Campbell that he calls the Hero’s Journey, and it can be summarized briefly like this: A protagonist encounters a call to adventure, which he or she initially tries to refuse. The protagonist gets pulled into the fray anyway and must test their mettle against an […] The post What Makes a Good Story appeared first on Insurance Leads | Hometown Quotes.

Posted by on 27 May 2016 | 4:30 pm

The Art of Reading Body Language

If the words your prospects are saying are all you “hear” when you meet with them, then you aren’t listening very well. That’s because more of what a client communicates will come in the form of nonverbal communication (aka body language) than in the sentences they’re aiming at you. There is an art to reading […] The post The Art of Reading Body Language appeared first on Insurance Leads | Hometown Quotes.

Posted by on 23 May 2016 | 1:27 pm

Why Storytelling Works

The Importance of Storytelling: Article 1 of 3 The facts: here was a family consisting of a mom, a dad, and a 16-year-old daughter. The daughter caused a collision but was unhurt. The other driver was injured badly enough to sue for damages. The family had to pay a judgment of $500,000. The parents had […] The post Why Storytelling Works appeared first on Insurance Leads | Hometown Quotes.

Posted by on 11 May 2016 | 4:15 pm

Closing the Sale

Life Evolves and So Do Closing Techniques There is a ton of advice about how to close sales. You’ll find lists of words you should say and lists of words you shouldn’t say, advice telling you to always explain thoroughly and advice saying you should talk as little as possible. It’s good practice for an […] The post Closing the Sale appeared first on Insurance Leads | Hometown Quotes.

Posted by on 2 May 2016 | 4:16 pm

13 Most Ridiculous Insurance Claims of All Time

If you’re in the insurance business long enough, you will come across one of those unbelievable moments where the insurance claim a customer is trying to file is so ridiculous, it belongs in the halls of Ripley’s Believe It Or Not. But chances are pretty high that the Internet can do you one better. To […] The post 13 Most Ridiculous Insurance Claims of All Time appeared first on Insurance Leads | Hometown Quotes.

Posted by on 29 April 2016 | 11:22 am

When NOT to File an Insurance Claim

An insurance claim is there to protect you in the event of a loss that you cannot afford related to your home or auto. However, insurance customers often confuse the purpose of an insurance claim and end up misusing it. As an insurance agent, you can provide value to your existing customers by making sure […] The post When NOT to File an Insurance Claim appeared first on Insurance Leads | Hometown Quotes.

Posted by on 22 April 2016 | 12:35 pm